Innersense Organic Beauty I Create Hold vs Not Your Mother's Curl Talk Curl Care Shampoo

96 facts in comparison

Based on 756 Reddit opinions. Close race—Create HoldInnersense Organic Beauty I Create Hold edges ahead.

756 opinions

Create Hold leads by 4pts

Reddit's Pick

84%

B+

Based on

443 Redditors

Winner

Innersense Organic Beauty I Create Hold

~$28

262 opinions

tldr; Strong-hold gel that creates excellent cast on wet hair. Polyquat-free formula works for sensitive scalps. Curls last 5-7 days without refresh.

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Not Your Mother's Curl Talk Curl Care Shampoo

80%

B+

Based on

821 Redditors

Not Your Mother's Curl Talk Curl Care Shampoo

~$16.99

494 opinions

tldr; Not Your Mother's Curl Talk Curl Care Shampoo is a popular and effective choice for curly hair, praised for being a gentle cleanser that enhances curls, though some may find it too mild.

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⭐CUR

⭐HOL

⭐MOI

⚖️PRO

⭐ING

Points

Score by Category

Curl Definition

100%70%

Hold

81%70%

Moisture & Hydration

42%47%

Product Weight

75%50%

Ingredients

62%64%

Why is Curl Care Shampoo better than I Create Hold?

Better value (98% vs 50%)
⭐ Praised for taking curls to "a whole other

Based on 1,264 Reddit opinions

Too Close to Call

Reddit prefers the Create HoldInnersense Organic Beauty I Create Hold

Winning by 4 points (84% vs 80%)

Better hold

Better curl definition

Better weight

High confidence (1,264 mentions)

💬Reddit Sentiment

Based on 1,264 Reddit mentions

Overall Rating

Create Hold

8.4/10

443 mentions

Care Shampoo

8.0/10

821 mentions

HOLD

Create Hold8.1/10

Care Shampoo7.0/10

VALUE

Create Hold5.0/10

Care Shampoo9.8/10

CURL DEFINITION

Create Hold10.0/10

Care Shampoo7.0/10

WEIGHT

Create Hold7.5/10

Care Shampoo5.0/10

INGREDIENTS

Create Hold6.2/10

Care Shampoo6.4/10

MOISTURE

Create Hold4.2/10

Care Shampoo4.7/10

⚔️

Head to Head

Topic	Create Hold	Care Shampoo
Hold	81%	70%
Value	50%	98%
Curl Definition	100%	70%
Weight	75%	50%
Ingredients	62%	64%
Moisture	42%	47%

Category Wins

Create Hold: 3|Care Shampoo: 2

Head to Head

Create Hold: 3|Care Shampoo: 2

HoldCreate Hold

Create Hold81%

Care Shampoo70%

ValueCare Shampoo

Create Hold50%

Care Shampoo98%

Curl DefinitionCreate Hold

Create Hold100%

Care Shampoo70%

WeightCreate Hold

Create Hold75%

Care Shampoo50%

Ingredients

Create Hold62%

Care Shampoo64%

MoistureCare Shampoo

Create Hold42%

Care Shampoo47%

Create Hold

84%

80%

Care Shampoo

Create Hold84%

Care Shampoo80%

Close race - Create Hold edges ahead by 4 points

Key Specs

Spec	Innersense Organic Beauty I Create Hold	Not Your Mother's Curl Talk Curl Care Shampoo
Key Ingredients	Aloe Vera, Honey, Eucalyptus Oil, Rooibos Tea	Rice Curl Complex (rice, keratin amino acids, enzymes), Shea Butter
Hold Level	Firm hold	—
Fragrance	Orange Blossom	—
Hair Type	All hair types, best for curly to tight curls	All curly hair types (2A-4C)
Formulation	Honey based styling gel	—

Key Highlights

Innersense Organic Beauty I Create Hold

💪 Creates strong cast - use nickel-sized amount

✨ Curls last 5-7 days w/o refreshing when applied

🌿 Polyquat-free & organic - great for

💵 Pricey ($28/10oz) but 32oz refill available for

❤️ Replaced entire multi-product routines for

Not Your Mother's Curl Talk Curl Care ShampooWinner

⭐ Praised for taking curls to "a whole other

⭐ Described as a gentle cleanser.

⭐ Recommended as a lighter shampoo option.

⭐ Part of a popular and effective overall routine.

⚠ Might not be cleansing enough for some users.

Topic Battles

Create Hold: 3|Tied: 1|Care Shampoo: 1

⭐Curl Definition

Create Hold wins

Create Hold

100%

Care Shampoo

70%

⭐Hold

Create Hold wins

Create Hold

81%

Care Shampoo

70%

⭐Moisture & Hydration

Care Shampoo wins

Create Hold

42%

Care Shampoo

47%

⚖️Product Weight

Create Hold wins

Create Hold

75%

Care Shampoo

50%

⭐Ingredients

Create Hold

62%

Care Shampoo

64%

Based on Reddit sentiment across 5 categories

📈Where They Rank

💬What Redditors Actually Say

What Redditors Say

Best praise vs top criticism for Innersense Organic Beauty I Create Hold

Best Praise

+38 pts

“I love Innersense. It's what my salon switched to after Deva reformulated and ruined everything. I resisted the $25 bottles of gel for as long as I could, but made the switch about 8 months ago. Those bottles end up lasting longer than I would have expected and my hair loves it. I'm probably spending the same or a little less on products than I did before with significantly better results. Really frustrating when the expensive one ends up being the good one, lol. I love the way their shampoo and conditioner smells as well, but I haven't made that plunge yet. I'm still pretty happy with my shampoo and conditioner combos that I've been using for a while. And I found my shampoo and conditioner matters a lot less as long as I'm using the right amount of conditioner and the correct hold products.”

r/curlyhair

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Top Criticism

+10 pts

“My hair loves Innersense, but I can’t get a super strong hold from their gels (I tried I Create Hold and I Create Curl Memory). Both gels gave me soft smooth loose waves with only a slight cast. I have very, very fine hair that tends to be soft and waves drop out quickly without super strong hold gels. I have had better results with Harry’s gel and the Not Your Mother’s Hard Hold gel (not the Sculpting gel, which is medium hold). The Innersense product that had surprisingly strong hold for me was the I Create Definition foam!”

r/curlyhair

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3 more quotes available below

What Redditors Say

Best praise vs top criticism for Not Your Mother's Curl Talk Curl Care Shampoo

Best Praise

+1151 pts

“I have very similar hair and I use herbal essence orange mousse followed by nym curl talk gel and it works awesome neither are expensive.”

r/curlyhair

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Top Criticism

+35 pts

“My husband hates the scent of the Curl Talk line. I got two different variations of NYM, kids and curl definition shampoo/conditioner, and he has no problem with it. But if I touch the refreshing foam, he knows immediately. Turned the bathroom fan on it offended him so much 🤣”

r/curlyhair

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3 more quotes available below

Sentiment Over Time

Create Hold

Care Shampoo

📈Historical Price Data

Innersense Organic Beauty I Create Hold

Not Your Mother's Curl Talk Curl Care Shampoo

Innersense Organic Beauty I Create Hold

All-time low: $18.99(2023-05)

Not Your Mother's Curl Talk Curl Care Shampoo

All-time low: $5.85(2022-08)

$7 below 90-day avg

Which is Better?

Innersense Organic Beauty I Create Hold Wins

84%

Hold

80%

Shampoo

Close race, but Innersense Organic Beauty I Create Hold edges ahead by 4 points based on 1,264 Reddit opinions.

Why Create HoldWinner

💪 Creates strong cast - use nickel-sized amount
✨ Curls last 5-7 days w/o refreshing when applied
🌿 Polyquat-free & organic - great for

Why Care Shampoo

Better Value for Money (98% vs 50%)
More discussed (821 vs 443)

❤️The Love/Hate Breakdown

Sentiment Breakdown

51%Positive

Positive

51%

Neutral

40%

Negative

Based on 443 Reddit opinions

Sentiment Breakdown

49%Positive

Positive

49%

Neutral

39%

Negative

12%

Based on 821 Reddit opinions

Specification Comparison

Spec	Innersense Organic Beauty I Create Hold	Not Your Mother's Curl Talk Curl Care Shampoo
Key Ingredients	Aloe Vera, Honey, Eucalyptus Oil, Rooibos Tea	Rice Curl Complex (rice, keratin amino acids, enzymes), Shea Butter
Hold Level	Firm hold	—
Fragrance	Orange Blossom	—
Hair Type	All hair types, best for curly to tight curls	All curly hair types (2A-4C)
Formulation	Honey based styling gel	—
Brand	INNERSENSE	Not Your Mother's
Manufacturer	INNERSENSE	NYM Brands
Color	Clear	White/Cream packaging
Weight	295 ml	12 fl oz / 355 mL
Formula Attributes	—	Sulfate surfactant-free, silicone-free, paraben-free, phthalate-free, drying alcohol-free, gluten-free, dye-free, cruelty-free
Scent	—	Citrus Jasmine
Usage	—	Leave-in, rinse-out, or co-wash
Height	—	8.5 inches

Feature Checklist

Create Hold: 8|Care Shampoo: 0

Feature	Create Hold	Care Shampoo
CLEAN QUALITY: Ingredients Straight From Nature, Grown Organically + Sustainably Without Chemicals - Ethically Harvested + Sourced From Trusted, Transparent Plantations, Orchards + Farms From Around The World.
BENEFITS: Increase Shine, Flexibility + Strength With Nettle + Eucalyptus. Rooibos Tea Adds Antioxidant Rejuvenation + Care
Creates strong cast - use nickel-sized amount
Curls last 5-7 days w/o refreshing when applied
Polyquat-free & organic - great for
Replaced entire multi-product routines for
WHAT IT IS: A Honey-Based, Natural Styling Gel For Structured Hold + Healthy Shine.
WHAT IT DOES: Achieve Shape, Definition + Firm Hold With This Aloe + Honey-Based Styling Gel and Create Bouncy Curls or Slicked-Back Styles

Features extracted from Reddit highlights and enrichment data

⚔️Head to Head

Metric	Innersense Organic Beauty I Create Hold	Not Your Mother's Curl Talk Curl Care Shampoo
Reddit Score	84%	80%
Mentions	443	821
Sentiment	+ 224- 38	+ 399- 95

Where to Buy

Innersense Organic Beauty I Create Hold

Price unavailableCheck prices

All-time low was $18.99 on 2023-05

~5K sold/month on Amazon

Not Your Mother's Curl Talk Curl Care Shampoo

Price unavailableCheck prices

All-time low was $5.85 on 2022-08

~5K sold/month on Amazon

Prices may vary. We may earn a commission from purchases made through these links.

Innersense Organic Beauty I Create HoldCheck prices Not Your Mother's Curl Talk Curl Care ShampooCheck prices

Frequently Asked Questions

Which is better, Innersense Organic Beauty I Create Hold or Not Your Mother's Curl Talk Curl Care Shampoo?

Based on 1,264 Reddit comments, Innersense Organic Beauty I Create Hold has a slight edge with 84% positive sentiment vs Not Your Mother's Curl Talk Curl Care Shampoo's 80%. The difference is small, so both are solid choices.

Should I buy Innersense Organic Beauty I Create Hold or Not Your Mother's Curl Talk Curl Care Shampoo?

Both have similar approval ratings (84% vs 80%), so focus on specific features, pricing, and what matters most to you.

What do Redditors love about Innersense Organic Beauty I Create Hold?

Reddit users highlight: Creates strong cast - use nickel-sized amount. Curls last 5-7 days w/o refreshing when applied. Polyquat-free & organic - great for. With 443 mentions and 84% approval, it's a well-regarded choice in the community.

What do Redditors say about Not Your Mother's Curl Talk Curl Care Shampoo?

Reddit users highlight: Praised for taking curls to "a whole other. Described as a gentle cleanser.. Recommended as a lighter shampoo option.. With 821 mentions and 80% approval, it remains a popular alternative.

How many Reddit reviews were analyzed?

This comparison analyzed 1,264 Reddit comments: 443 about Innersense Organic Beauty I Create Hold and 821 about Not Your Mother's Curl Talk Curl Care Shampoo. Data was sourced from Curly hair products community discussions.

How accurate are these ratings?

Our sentiment analysis is approximately 80-85% accurate compared to manual review. Well-discussed products with many mentions tend to have more reliable scores than niche items with fewer data points.

Why trust Reddit over professional reviews?

Reddit users bought products with their own money and have no incentive to mislead. You're seeing hundreds of real opinions across different use cases, not just one reviewer's take. This crowdsourced approach surfaces both common praise and recurring complaints.

756 Reddit opinions analyzed · Last updated 6/15/2026

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